Landmark Properties Moves Into Senior Housing

Landmark Properties, known for its student housing developments nationwide, has expanded into the senior housing sector to meet surging demand. As part of its expansion, it has tapped industry executive Shashank Goel as senior director of U.S. senior housing investment management.

“We see tremendous opportunity in purpose-built senior housing assets where design, care delivery, and resident experience are intentionally aligned,” said chairman and CEO Wes Rogers. “Senior housing represents a natural evolution of our residential-focused continuum. We are excited to apply our investment discipline and vertically integrated capabilities to bring the same level of excellence in product and service offerings to senior residents.”

Shashank Goel
Shashank Goel
Shashank Goel, senior director of U.S. senior housing investment management, Landmark Properties

The fully integrated real estate firm plans to pursue both ground-up development and acquisition opportunities through partnerships with best-in-class operators. It will leverage its track record as a full-service investment management firm delivering lifestyle-focused communities to provide a first-rate experience for its older adult residents.

President and chief investment officer Walt Templin noted that senior housing sits at an attractive inflection point, having made meaningful recovery from a black swan event and now experiencing a supply-demand imbalance.

“This dynamic creates a compelling entry point for Landmark to leverage its vertically integrated platform and expand its high-quality residential communities into the senior housing sector. Bringing on experienced leadership like Shashank Goel reinforces our disciplined approach as we build a scalable senior housing investment platform.”

Goel brings over 10 years of dedicated senior housing experience to his new role. He joins Landmark Properties from Harrison Street, where he was actively involved in sourcing, underwriting, structuring, and executing senior housing investments. He also previously held positions at The Carlyle Group and CS Capital Advisors.

According to Goel, Landmark plans to expand its senior housing presence by developing and acquiring communities spanning the full spectrum of care—from active adult to memory care—nationwide.

“Our strategy includes pursuing land opportunities as well as on- and off-market acquisition opportunities while also evaluating potential mergers and acquisitions. The size and scope of each community will be shaped by several factors, including the availability of qualified operators, geographic considerations, and the specific demands of each local market,” he said.